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ARTS & CULTURE
Bottle an Experience
Nestled in the heart of downtown Marathon, Press Gurwitz Perfumerie Craft your very own
is more than just a boutique—it’s an immersive experience, where scent signature fragrance at
and storytelling intertwine. Press Gurwitz Perfumerie
CUSTOM PERFUME Each workshop is a sensory adventure, beginning with an introduction to
WORKSHOPS the perfume bar—a curated collection of aromatic essences. Guests
Entering a world of old-world are encouraged to explore different scent families, discovering the
charm and modern luxury: the nuances between bright bergamot and zesty grapefruit, the velvety
warm glow of candles, the rich scent richness of rose versus the earthy depth of patchouli. With professional
of rare botanicals, and the cozy guidance, they then mix and refine their own blend, bottling their final
furnishings create an atmosphere creation to take home as a wearable keepsake.
that invites visitors to linger, explore
and now—craft their very own
signature fragrance!
For those seeking a truly personal olfactory journey, Press Gurwitz
Perfumerie has launched an exciting new offering: custom perfume
workshops. These interactive sessions allow guests to explore the
artistry of perfumery, blending scents that reflect their personality,
memories and desires. We had the pleasure of speaking with Victor
Rakovich, VP and Director of Operations, who shared the inspiration
behind these workshops. A ONE-OF-A-KIND SOUVENIR
Press Gurwitz Perfumerie has long been known for its exquisite selection of
fragrances, bath and body products and handcrafted candles. Their
A BESPOKE FRAGRANCE EXPERIENCE
new workshops take that experience a step further, allowing
The concept of a custom perfume is deeply personal—like a fingerprint
visitors to become part of the creative process. Whether you’re a
in fragrance form. “Our goal is to help people create something that
solo traveler looking for a unique memento, a couple crafting a scent
feels uniquely theirs,” says Rakovich. “Scent is tied to so many
together or a group of friends seeking a hands-on luxury experience,
memories and emotions. There’s something incredibly special about
the custom perfume workshops provide a truly unforgettable way to
crafting a fragrance that tells your own story.”
commemorate your travels.
During the workshop, participants are guided through a hands-on
For those ready to embark on a journey of scent discovery, Press
process of selecting and layering notes, from fresh citrus and delicate
Gurwitz Perfumerie’s workshops are now available by appointment.
florals to deep, resinous woods and sensual musks. The experience is
Whether you leave with a floral, woody or entirely unexpected
designed for both fragrance enthusiasts and beginners alike, with the
fragrance, one thing is certain—you’ll carry a piece of your travel
expert perfumer providing insight into the intricate world of scent
adventures with you, bottled in a scent that’s as unique as you are.
composition.
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